Career Paths with a Business Degree

Today’s workforce is changing.

Pursuing a degree in business can provide you with a versatile set of critical business knowledge as well as a deep understanding of specific fields, including marketing, finance, management and more, depending on your area of specialization.

But, what path is right for you?

From becoming a small business owner to managing an entire team, business majors can pursue a variety of career paths. Overall, business and financial occupations are projected to grow by 10%, creating about 773,800 new jobs by 2026, according to the U.S. Bureau of Labor Statistics (BLS).1

What Can You Do With a Business Degree?

Below are a few career examples for those who hold a bachelor’s degree in business. Job seekers are encouraged to do their own independent research, as requirements may vary from state to state.

Finance & Accounting

A BA in Business Administration with a Specialization in Accounting can provide you with business fundamentals and specialized accounting knowledge, including procedures of internal and public accounting and an understanding of accounting information systems. Potential careers include:

Financial Analyst – a financial analyst evaluates financial reports and often makes business recommendations, such as investment decisions, based on financial data and knowledge. The job growth for financial analysts is 11% between now and 2026, according to the BLS. The median annual wage is $84,300, as of May 2017.1

Accountant – an accountant assesses all financial operations of a business,  and ensures financial records are accurate and that taxes are paid on time. This position has a 10% growth rate between now and 2026. The average annual wage is $$69,350.1


A BA in Business Administration with a Specialization in Marketing focuses on fundamental business and marketing principles including how to create marketing strategies, understand consumer perception and behavior and manage growth. Career opportunities include:

Marketing Manager – marketing managers work to increase sales and profitability by estimating the demand for products and services, developing marketing campaigns and helping companies expand into new markets and acquire new customers. Between now and 2026, marketing manager positions are expected to grow by 10%. The median annual wage is $129,380 as of May 2017.2

Public Relations and Fundraising Manager – PR managers create and manage an organization’s public and media relations programs to maintain a favorable brand image for the company they represent. Job growth is projected to grow by 10% between 2016 and 2026. The median annual wage is $111,280 as of May 2017.2

Market Research Analyst – a market research analyst gathers and analyzes market data to provide information for product design, marketing campaigns and opportunities for market growth, including new products, new retail locations or changes needed throughout delivery or the supply chain. Growth is projected at 23% between 2016 and 2026 with a current median annual wage of $63,230.1


A BA in Business Administration with a Specialization in Management presents an overview of the disciplines of management, including staffing, strategy, planning and leadership as well as focusing on managing in a global economy. Career options include:

Management Analyst –  management analysts are responsible for improving an organization’s efficiency and performance in a variety of areas. They often specialize in a particular area, such as technology, corporate structure or inventory management. Management analysts are expected to grow by 14% between 2016 and 2026. The median annual salary is $82,450 as of May 2017.2

Sales Manager – sales managers create sales goals and training programs for sales representative. They direct and lead sales teams. The median salary for Sales Managers was $121,060 as of May 2017 and the projected growth between 2016 and 2026 is 7%.2

Human Resources

A BA in Human Resources Management focuses on business fundamentals such as accounting, finance, marketing and more, while incorporating specialized human resources topics such as hiring and recruitment, training and development, and compensation and benefits. 

Human Resources Manager – human resources managers plan, direct and coordinate an organization’s workforce, including employee benefit programs, recruitment, training and development, hiring, and directing disciplinary procedures. According to the BLS, there is a 9% career growth for HR managers between 2016 and 2026. The median annual salary is $110,120.2

Benefits Administrator – a benefits administrator designs and administers a company’s benefits program to all employees in accordance with company goals. Additionally, this specialist makes recommendations for insurance and retirement plans and negotiates for programs that align with company objectives. The projected growth for compensation and benefits manager is 9%, according to BLS. The median annual income is $62,680.2

Training and Development Managertraining and development managers develop direct and coordinate programs to enhance the skills and knowledge of an organization’s employees. These positions are expected to grow by 10% between now and 2026. The median annual salary is $108,250.2

What Other Jobs Can You Get With a Business Degree?

Career opportunities within business continue to expand in other sectors as well. Those with business skills are also needed in information technology and healthcare. Additional careers in those sectors include:

  • Computer and Information Systems Manager
  • Database Administrator
  • Assistant Hospital Administrator
  • Healthcare Services Manager

Florida Tech offers a variety of business programs to meet the needs of today’s workforce. Want to learn more about our 100% online business degrees?

Click here to explore our business programs!

1Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook, Business and Financial Occupations, on the Internet at (visited October 2018).
2Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook, Management Occupations, on the Internet at (visited October 2018).

National long-term projections may not reflect local and/or short-term economic or job conditions, and do not guarantee actual job growth. Business program options do not guarantee career or salary outcomes. Students should conduct independent research for specific employment information.

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