Our Master of Business Administration with a Concentration in Marketing, a program, available 100% online, provides you with core business fundamentals and in-depth knowledge of marketing strategies, consumer behavior, market research, multinational business policy, product management and legal responsibility.
Florida Tech’s MBA program has been named a Top 50 Online MBA Program by the Princeton Review (2023)* and a Top 100 Online MBA Program by Fortune Education (2023). Also ranked as a Top Tier Online MBA program (private university) and a Top Tier Online MBA Program for Veterans by U.S. News & World Report (2024).
What You’ll Learn
In this MBA in Marketing program, you will learn how to identify marketing opportunities and develop successful strategies. You will also learn how to position a brand and build equity, use statistical and economic data to identify and manage risk, and integrate financial, personnel, operations and marketing initiatives.
Accreditation
Florida Tech’s MBA in Marketing is housed under the Nathan M. Bisk College of Business, which is accredited by The International Accreditation Council for Business Education (IACBE) to award associate’s, bachelor’s and MBA degrees.
Careers
An MBA in Marketing combines a comprehensive understanding of modern marketing principles with the development of strong leadership abilities and business knowledge to position graduates for advanced marketing careers, including chief marketing officer, brand manager, director of client services, and business owner.
*Best Online MBA Programs. (n.d.). The Princeton Review. Retrieved December 20, 2023, from princetonreview.com/business-school-rankings?rankings=top-50-online-mba-programs.
