An MBA with a specialization in Marketing is possibly one of the most crucial marketing credentials you can possess today. With its global and – since the advent of portable web-enabled devices – mobile reach, the Internet is now the marketing channel of choice for many top companies, forever changing the face of business. Earning an MBA in Marketing is an ideal way to foster a satisfying, successful career in this exciting medium.
1. Claim Your Place in a Dynamic, Rapidly Growing Field
Mind Commerce projects worldwide revenues for mobile media advertising will reach $50 billion by 2014.* And that’s just one small segment of the marketing world. An eMarketer report projects U.S. spending on search engine marketing to nearly double from its 2008 total of over $12 billion to more than $23 billion by 2013.** These and other marketing specialties need professionals ready to face and conquer an ever-changing, ever-expanding marketing sector. They need you. With an MBA in Marketing, you will be prepared to meet the ongoing challenges of this dynamic field.
2. Increase Your Salary
It’s a fact: Advanced credentials can yield larger paychecks. According to 2009 Bureau of Labor Statistics data, graduate degree holders can earn a median annual salary in excess of $65,000 – over $12,000 more than those with a bachelor’s degree alone. An MBA in Marketing may be just what you need to start earning what you’re worth.
3. Take Your Choice of Positions
An MBA Marketing degree is highly sought after by many companies needing knowledgeable employees with solid business expertise, hands-on leadership skills and a thorough grasp of marketing in different mediums. This degree can prepare you to take on a number of important and fulfilling roles, such as:
- Search Manager
- Chief Marketing Officer
- Digital Marketing Manager
- Interactive Sales Manager
- Interactive Marketing Director
- Senior Marketing Consultant
4. Move Into a Rewarding Management Role
High-level education credentials are a must for high-level jobs. Many companies require graduate degrees for advancement into management or executive positions. By pursuing a master’s degree, you will demonstrate your commitment to furthering your education, your knowledge in your chosen field and, ultimately, your career.
5. Earn Your MBA With a Specialization in Marketing in a Convenient, 100% Online Program
Florida Tech, a U.S. News & World Report Tier 1-ranked Best National University, offers an MBA with a specialization in Marketing 100% online. We’ve made getting that valuable credential easier by offering our MBA curriculum in a flexible program that enables you to access video lectures 24/7 on the Internet. There are no required classroom login times or campus visits – ideal for busy working professionals – and each course lasts only eight weeks. Florida Tech adds to the convenience of this program by allowing you to begin your studies without taking the GRE or GMAT.
Find out how to get started in this program now!
*Source: Mind Commerce, July 2009
**Source: eMarketer, February 2009
Take the Next Steps
Get our free Florida Tech Online Program Guide or Visit the program pages.